News for 'Battle Damage Assessment'

Best ways a brand can reclaim its reputation after a crisis

Best ways a brand can reclaim its reputation after a crisis

Rediff.com14 Apr 2015

'The crisis-hit brand needs to react, and react without sounding outraged or angry. '

100 years of ITC: Corporate India's big success story

100 years of ITC: Corporate India's big success story

Rediff.com8 Dec 2014

ITC is one of those few enterprises in the world that has traversed a 100 year journey and has yet managed to remain contemporary, relevant and competitive.

'If the velvet glove comes off, the iron fist will show'

'If the velvet glove comes off, the iron fist will show'

Rediff.com21 Jun 2017

'The thin line is a permanent dilemma with soldiers. You have to appreciate that in that dilemma and chaos there are officers who stand and lead their men.

The Muhammad Ali tribute you MUST read!

The Muhammad Ali tribute you MUST read!

Rediff.com6 Jun 2016

'Every Ali obituary I read made the point that he 'transcended his sport' -- a reference to the many battles he fought with America even as he fought in America.' 'What the obituaries leave out is that Ali equally transcended the boundaries of geography and of information -- as witness the Chennai teen who assimilated that most mobile of fighters through still images shorn of context.'

How to lose friends the Kejriwal way

How to lose friends the Kejriwal way

Rediff.com31 Jan 2015

Several former colleagues say Kejriwal is undemocratic. But his loyalists stand stoutly behind him

Can a re-energised Rahul revive the Congress?

Can a re-energised Rahul revive the Congress?

Rediff.com26 May 2015

Congress gets into the opposition groove but still has miles to go, says Saroj Nagi.

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